VAS Messaging

Empowering ISPs to deliver rich messages to targeted subscriber PCs.

Send targeted messages to subscriber PCs to:

  • Drive awareness of new services by sending relevant and meaningful promotional campaigns to specific customer segments
  • Inform existing subscribers of the effectiveness of their services
  • Notify subscribers of scheduled upgrades and the benefits of moving to the latest versions
  • Provide important product and account updates

To drive awareness of new and existing services, Radialpoint takes a direct-to-desktop approach which allows rich messages to be targeted to the subscriber’s PCs.

With the aid of detailed VAS Intelligence, ISPs can send timely, relevant, and meaningful messages to their subscribers based on their usage, behavior, and preferences.  Granular and detailed targeting rules can be applied to target specific subscriber segments.  For example, these targeting rules can be based on subscriber ID, profile, current subscription status, operating system, software environment, and many other custom targeting rules.  Additionally, these desktop messages can be rich text, audio or video to provide the right media for the type of campaign.

 

For more information, please contact us at VMP@radialpoint.com.